How to add a blog or content section to your Mixo site

Your website doesn’t just need to look good — it needs pages Google can find. Adding a blog (or projects, guides, or portfolio) section to your Mixo site gives Google more pages to rank you for, and gives your visitors more reasons to stay. Here’s how to set one up in under two minutes.

A quick note on terminology: Mixo’s content sections come in four types — Blog, Past Projects, Guides, and Portfolio. The labels you see throughout the editor change to match your chosen type (a Past Projects section says “New Project” instead of “New Article”, for example). If you chose a content type other than Blog, just substitute the right word as you read along.

Step 1: Open the setup

From your site dashboard, click the Blog & SEO link in the navigation bar at the top of the page. This opens a setup modal personalised to your site type — a plumber sees a recommendation for Past Projects, a consultant sees Guides, and so on.

You can also reach the same place from the hero section of your dashboard, which includes a “Get found on Google →” button when you haven’t set up a content section yet.

Step 2: Review the recommendation and add it

Mixo recommends the content type most likely to suit your business, along with a preview of real searches your customers are making right now. You’ll see a card showing:

• The recommended section type (e.g. Blog, Past Projects, Guides, or Portfolio)
• A goal statement explaining how it helps your business
• AI-generated search queries your customers are already typing into Google, with estimated monthly volumes

If the recommendation looks right, click “Add [section type] to My Site →” to create it instantly. Mixo handles the topic, URL, and writing style automatically using sensible defaults based on your site.

Want more control? Use Advanced Setup

If you’d prefer to pick a different content type or customise your writing style before creating the section, click Advanced setup at the bottom-left of the modal. This opens the full setup wizard where you can:

Pick a content type — four options laid out as tiles:

• Blog — tips, guides, and insights to build your audience
• Past Projects — show off real work you’ve completed for clients
• Guides — tutorials and how-tos that demonstrate your expertise
• Portfolio — your best visual work, beautifully presented

If you’re not sure which fits you best, see Choosing the right content type for your business.

Set your topic and URL:

• What’s it about? — describes what your content section covers overall (e.g. “Plumbing tips and past jobs for homeowners in Manchester”). This helps the AI tailor topic suggestions later. Mixo pre-fills it from your site description, so review what’s there and tweak it if it’s off.
• URL — the web address where your content will live (e.g. yoursite.com/blog). Auto-generated from your content type, but you can change it — lowercase letters and hyphens only. A live preview shows the full URL.

Choose your writing style:

• Language — 12 options. Default is English.
• Tone — three presets:
  • Friendly — approachable and conversational. Good for trades and local services.
  • Professional — clear and confident. Good for consultants and most businesses.
  • Expert — authoritative and formal. Good for medical, legal, or technical content. A live sample paragraph updates as you click each option, so you can hear the difference before committing.
• End each article with a call to action (default ON) — every AI-generated article ends with a short block encouraging visitors to get in touch. Turn off if you’d prefer purely informational content.
• Include citations & links (default ON) — if you provide source URLs in the generator, the AI references them and adds a Sources list at the bottom. Turn off if you want clean articles with no external references.

Click Done to finish.

What happens next

You’ll land on the articles listing page, empty and ready for your first article. A new item also appears automatically in your site’s navigation so visitors will be able to find your content section once you publish your first article.

All of the settings you chose — topic, writing style, URL, and listing page text — can be changed later via the Settings button on the listing page. The only setting that needs care after the fact is the URL slug: changing it after articles are published breaks any existing links. Mixo will warn you in the editor when this is a risk.

Can I have more than one section?

Yes — but only on the Premium plan. Free and Business plans are limited to one content section per site. If you try to add a second on a lower plan, you’ll see an upgrade prompt.

Things to know

• The section nav link appears immediately after setup, but the public listing page returns a 404 until your first article is published. Visitors clicking the nav link before then will see a not-found page. This resolves itself automatically as soon as you publish any article.
• Don’t skip past the “What’s it about?” field (in Advanced setup). A good section topic makes future AI suggestions much more relevant — it’s worth spending 10 seconds checking what Mixo pre-filled.

What’s next

Now that your section is set up, you’re ready to write your first article. See How to generate your first article (no writing skills needed).